Lazada upsets Thailand’s royal family – Amazon Selling

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Lauren 10th May 2022 Posted in: Marketplaces, News

One of Southeast Asia’s largest online marketplaces Lazada have upset Thailand’s royal family, prompting loyal locals and the Thai army to boycott the company.

The announcement made on the Thailand army’s social media page details how Lazada have created marketing material that they feel insulted the seniors of the royal family — an illegal act in the country. According to the post, the Thai army will no longer use the Lazada platform due to their disapproval of what they deem inappropriate behaviour.

Let us warn marketers, influencers and content creators to be careful about presenting content or promotions that referenc

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