eBay Encourages Sellers to Advertise Their Auction Listings - EcommerceBytes

Summary

eBay is running a promotion in Australia: "Promote your auction listings for only $0.99 between 9 June to 8 July 2022."

eBay is running a promotion in Australia: "Promote your auction listings for only $0.99 between 9 June to 8 July 2022."

Upon first reading, we thought eBay was encouraging sellers to launch 99-cent auctions, but that's not the case. eBay is encouraging sellers to use its Promoted Listings feature for auction listings, no matter the starting price, and they can pay 99 cents for the ads. (The promotion kicked off this week and runs through July 8th.)

The idea that sellers on eBay would have to pay extra to get visibility for their auction listings says a lot about how much eBay has changed from its earlier history.

For those who weren't selling in the 2000's, you could actually list certain types of items in an auction format with a starting price of 99 cents. eBay would give visibility to auctions on its search results page (especially before Best Match changed the default sort order), and bidders would sometimes drive prices into the stratosphere. The biggest risk at the time wasn't buyer interest - it was the risk of technical snafus halting last-minute "snipe" bidding.

Does anyone utilize the 99-cent auction strategy these days? We did a search for "ebay 99-cent auction" on YouTube - and there are numerous sellers sharing their stories over the years and up to the present time.

eBay Encourages Sellers to Advertise Their Auction Listings - EcommerceBytes
Photo Credit: EcommerceBytes

Recent Ebay News Articles

Be Wary of eBay Handling Time Rules - EcommerceBytes

Some sellers are reporting eBay is now allowing them to specify a 40-day handling time, up from 30 days, and are wondering the reason for the change in a post on the eBay discussio …

Read more here
Be Wary of eBay Handling Time Rules - EcommerceBytes

Fake Australia Post worker targets eBay seller: 'It is a scam' - Yahoo News Australia

An eBay seller has been the target of a scammer posing as an Australia Post worker, who attempted to lure the man to share his payment details. The Sydney man, who sold an item to …

Read more here
Fake Australia Post worker targets eBay seller: 'It is a scam' - Yahoo News Australia

Top News Story Advises Buyers on Cancelling eBay Orders - EcommerceBytes

A headline on Google News this week read, “How to cancel order on eBay and how to contact seller” that brought visitors to an article on the USA Today website titled, “Won the auct …

Read more here
Top News Story Advises Buyers on Cancelling eBay Orders - EcommerceBytes

eBay Buyers Don't Have Control over Returning the Wrong Item? - EcommerceBytes

Dear Ina, Once or twice per year eBay hits the press boasting of their seller protection. Do they do this for Wall Street or is just an attempt to convince sellers that they are d …

Read more here
eBay Buyers Don't Have Control over Returning the Wrong Item? - EcommerceBytes

Call for new laws to ban unsafe goods being sold via marketplaces run by Facebook, Amazon and eBay - Daily Mail

A group of 70 MPs and peers are demanding new laws to ban unsafe goods being sold via online marketplaces such as those run by Facebook, Amazon, eBay and Wish.com. In a letter to …

Read more here
Call for new laws to ban unsafe goods being sold via marketplaces run by Facebook, Amazon and eBay - Daily Mail