Delivery expectations as England lockdown eases – Amazon Selling

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Today is a big day in much of the UK, not quite the promised freedom day, but a few nightclubs opened at midnight to let the crowds onto the dancefloor once again and weddings are taking place today with no coronavirus restrictions hampering their celebrations for those that are brave enough. But what about ecommerce? Delivery expectations are perhaps at an all time high as we’ve shopped from home for 15 months, so what should we expect now that lockdown is no longer regulated by law but becomes a matter of personal choice and personal responsibility.

In this guest post today, Rory O’Connor, founder and CEO of Scurri, takes a look at delivery expectations and his forecast of what consumers will demand and expect:

Over the last 24 months, many industries have suffered as a result of the COVID-19 pandemic and its impact on businesses. Worldwide lockdowns and public restrictions caused many physical storefronts to shut down temporarily, and in some cases permanently. Highstreets globally, which once were filled with life and customers, were left abandoned for months at a time. As a result, many consumers found themselves pivoting to online shopping and delivery services.

While this trend has been accelerated as a result of the pandemic, delivery services had surged in prominence in the years prior. In the UK, there was an increase of online sales by 35% between 2014 and 2019. These results were mirrored globally, as the US and other European countries witnessed similar growth. What was once a steady paced trend has exploded in recent months. Online retailers have been one of the biggest winners from the pandemic. The value of retail sales online was 58.8% higher in May 2021 than in February 2020. In 2020, 87% of UK households made online purchases within the year, making this the highest online purchase penetration rate in the past 11 years in the UK.

As we look forward, and as things return to normal, what is the future for delivery?
England, despite health warnings, has pushed forward with their reopening strategy, with restaurants, pubs, hairdressers and non-essential retail stores all back operational. The first week of reopening non-essential retail stores in April showed footfall increased by 200% from the previous week. Despite this jump, footfall

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