As of today, Amazon has grown Climate Pledge Friendly badged products in Europe to 100,000 and added five new certifications that help preserve the natural world: Associazione Italiana Agricultura Biologica (AIAB), EU Organic, Fair For Life, Natrue, and Soil Association Certification – bringing the programme’s number of certifications in Europe to 31.
This includes 30 third-party certifications and Amazon’s own Compact by Design certification. Customers can now see the Climate Pledge Friendly label to signify that products belong to the certifications when searching for more than 200,000 products across the UK, Germany, France, Italy, Spain, and the U.S.
Each of the new certifications plays a vital role in facilitating a more sustainable shopping experience, with Associazione Italiana Agricultura Biologica (AIAB) helping consumers to identify organic food, cosmetic and detergent Italian products, avoiding the use of chemical pesticides.
EU Organic products have zero or minimal chemical pesticides or fertilisers, support animal welfare and non-genetically modified standards, and must contain at least 95% organic ingredients.
Fair for Life cer
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